If you think about it, using adwords the only winner is google in the long term. Say you start by advertising for $1 per click, and you eventually get a sale after 20 clicks. So it cost you $20 for that sale, to google. Now, say your profit from that sale was $40, less the […]
There are a raft of ways to speed up web sites. There are popular ways, like caching the compiled code with apc or similar. People try swapping out their web server, for faster ones. Then you can cache whole web pages, or sql queries, or even more complex partial parts of pages. Then you can […]
If you think your website is fast enough, think again. Slow web pages lose customers experts at websiteoptimization.com have to say about the topic: Google found that moving from a 10-result page loading in 0.4 seconds to a 30-result page loading in 0.9 seconds decreased traffic and ad revenues by 20% (Linden 2006). When the […]
new relic is a cloud offering, that help monitor and graph your server internals. You can get web response times, broken down into internet/database/php times, etc I am using this for a few other customers new relic is free – but they limit functionality, and only keep 24 hours of data – but that is […]
I have some structured ways to start helping you. These tend to be more useful for smaller clients, or a first step for larger projects. Feel free to contact me directly.